Social and content
TikTok, Instagram, Facebook, YouTube and LinkedIn, planned around your pillars and posted every week.
I've run business accounts on TikTok, YouTube, Instagram, Facebook and LinkedIn. In an in-house role, I grew a service company's accounts from 20k to 200k+ followers and 150M+ views. Every post gets a job from the plan: get seen, show how you work, or ask for the booking. I write it, design it, shoot it and post it, and I set up the back end so it all runs from one place.
What changes for youPosts that lead somewhere: a reply, a call, a booking.
What's included
- Pillars and a content calendar per platform
- Short-form video for TikTok, Reels and YouTube Shorts
- Graphic design for posts, carousels and stories
- Copywriting and hook testing
- Meta Business Suite setup and management
- Business portfolios with pages, ad accounts, pixels and team access sorted out
- Publishing, replies and DMs
- A weekly look at what worked
How it goes
Pillars and the first month's matrix.
First batch written, designed and shot.
Posts live, hooks being tested.
Winners kept, losers cut.
Questions
Which platforms?
Whichever ones your customers use. For most local businesses that's Instagram, Facebook and Google, with TikTok and YouTube when there's video to feed them.
Can you fix our Facebook and Instagram setup?
Yes. I've set up a lot of business portfolios in Meta Business Suite: pages, ad accounts, pixels and who has access, all owned by you.
Do I have to be on camera?
No. Most clips are the work itself. If you want to be on camera, we'll plan for it.